It is no secret to anyone that during the year that was marked by the quarantine, tourism was paused, and travelers came across a reality that -in most cases- led them to reflect and want to commit to sustainable practices that guarantee preservation of the environment and zero carbon footprint. In this sense, according to booking.com surveys, more and more tourists, when deciding their destinations and accommodation options, do so by evaluating various aspects related to the care of local communities and responsibility towards the planet.
In that order, sustainable hotels are taking the lead and acquiring the best positions in the rankings, since it has been shown that luxury and ecology are not mutually exclusive. That said, what measures can be implemented in the hotel sector to increase responsibility?
The starting point for answering this question has always been recycled materials, however, currently the application of new technologies and the intelligent use of available resources are added. In that sense, it is not surprising that in some works they try to minimize construction materials and install solar panels, and thus once the structures are erected, water saving devices, smart showers, solid waste compacting machines, lighting LEDs, heat recovery systems and timers.
These scenarios are easy to imagine in destinations where nature prevails. However, more and more cosmopolitan cities are hosting guests with a green conscience, which has forced them to create spaces committed to the environment. That is why in New York, for example, mobile applications have been developed so that guests do without the use of paper when formalizing a collection, and in Miami, an architecture with living walls and ceilings that They repel the sun’s heat to reduce energy.
Another important aspect to take into consideration is ecotourism and the commitment to the preservation of wildlife, reforestation and efforts to promote sources of employment that favor people from local communities. Here it is important to emphasize the need to include an environmental manager in each of the lodging establishments. In relation to this, a viable option to offer typical gastronomy in the hotel menu is the development of organic orchards cared for with sustainable agricultural practices.
Undoubtedly, the pandemic became a catalyst for the reinvention of the tourism sector, which – like never – seeks greater efficiency and loyalty from its customers, who now express a greater sense of responsibility towards the environment, since they know its impact. and the consequence of their decisions.
All these reasons ratify the commitment that IC Corporation has assumed since its inception, which consists of offering services that help minimize the environmental impact, contribute to the application of responsible technologies with the ecosystem and in this way, support the economies that through tourism pursue the sustainable development of communities.
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